Digital Concept Development

More about the programme

The programme takes 1½ years. The focus is on design and user experience, in order to maximise the quality of websites and other digital communication.

Structure and subjects

The programme consists of a number of modules, which together ensure that you gain the relevant competencies. These are as shown here:

The structure of Digital Concept Development
(Click here to see a large figure)

1st semester

  • Concept and Business Development (10 ECTS)
  • Philosophy of Science (5 ECTS)
  • User Research and Methodology (5 ECTS)
  • Understanding Technology (5 ECTS)
  • Project management A (5 ECTS)

2nd semester

  • Communication and Marketing (10 ECTS)
  • Project Management B (5 ECTS)

Choice between two elective courses

  • Digital Commerce (15 ECTS) or
  • Digital Design (15 ECTS)

3rd semester

The programme is completed with the following mandatory parts, each of 15 ECTS:

  • Internship, this will typically be in an e-business or in a business working with digital marketing
  • Bachelor project 

How to apply

This English taught programme is no longer open to full degree applicants or exchange students.


Career opportunities

The programme structure and components are clearly directed towards the future within digital design, marketing, e-commerce and social media.

Examples of typical job titles are:

  • E-shop manager
  • Social media manager
  • Digital brand manager
  • Digital designer
  • Global e-business advisor

Further education

As an Digital Concept BA graduate you will be able to continue your studies at a master’s level in many different countries. Our academy continuously cooperates with universities and other institutions, in Denmark and around the world, in order to ensure that our graduates have access to various relevant Masters Programmes.

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